MMC News - Written by on Monday, May 7, 2012 14:20

ZOIC Clothing Retains MMC for National Marketing Public Relations

Merrill Marketing/Communications has been retained by ZOIC Clothing for a national marketing public relations campaign. ZOIC — Greek for “pertaining to animal life or action” — was founded in 1995 with its roots in Marin, CA, the birthplace of mountain biking. Today, ZOIC has an industry leader in innovating fabrics, features and fashions with eye-catching colors, prints and plaid styles to produce the leading casual-fit cycling apparel for mountain bikers, commuters and recreational riders — men, women and children. ZOIC’s award-winning styles and features — like the Removable Padded Liner (RPL system) — appeal to the full spectrum of cyclists from entry level to expert for value, style and performance. For more information on ZOIC Clothing, visit ZOIC is The Style of Cycling.


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